One of the warning signs of trouble in a company is when the sales pipeline becomes thinner and less robust.  The sales cycle gets longer and forecasting becomes difficult. So is there a magic pill that can fill the pipeline? Unfortunately no.  However there are remedies that can help your sales team get back on […]

Do what your customers want and watch your business stall, decline, and die. Do what your customers need and are willing to pay for and watch your business grow, expand, and flourish. We’ve been so conditioned by “common sense” nonsense statements like “the customer is always right,” “you must listen to your customers,” and “if you […]